This example kit demonstrates how it could look, when you want to pitch a specific campaign plan to an advertiser.
This example, demonstrates how you can optimise reach in specific target groups, by using individual media sections.
This example, demonstrates how you can showcase your general inventory, without focusing on a specific target group.
Kits let’s you validate your audience on any combination of websites or sections in real time against real people. In short, this means you can finally get reliable insights on important metrics like reach, demographics, affinity and pageviews across your digital touchpoints.
Want to know which of your media are best at reaching young students or another target group? Easy - just define a target group and you will instantly know which of your media and sections give you the best hit rate, reach or most page views in that target group.
Being able to pick and choose between media and define target groups, means that Kits can be used to plan specific campaigns. And because we’re using industry metrics - like reach and affinity - advertisers know exactly what they get. Transparency for the win!
"By validating our audience with Kits, we can show advertisers which of our websites and website sections are most relevant to them helping us improve our ad sales”."
Head of Ad Sales @ Egmont Publishing
Kits can be customised with a custom color, logos, text and even images. Make the kit fit your own design guidelines for brand consistency or impress potential clients and advertisers by matching theirs. The sky is the limit. When you’re done, the kit can be shared with anyone and will look across all devices.Watch it in action
Please reach out to us at firstname.lastname@example.org or +45 30 46 46 57. We'll create your UserReport account or activate Kits if you already have one.
When your account is up and running, the next step is to create your network, media and sections. After you've installed UserReport on each of your media, we'll start collecting profile data.
Once UserReport has gathered enough profile data for each of your media, you’re all ready to start creating Kits. You can create as many as you want, and customise each one to your liking.